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Tag: industries

Oracle AI World Announcements Put AI Front and Center
October 20, 2025

Oracle AI World Announcements Put AI Front and Center

Keith Kirkpatrick, Research Director at Futurum shares his insights on the enterprise software announcements from Oracle’s AI World, and discusses the new features and strategies it is using to drive...
SAP Polishes and Reinforces its AI Strategy at Sapphire
May 23, 2025

SAP Polishes and Reinforces Its AI Strategy at Sapphire

Futurum's Keith Kirkpatrick and Brad Shimmin share their insights on SAP’s annual Sapphire event, and discuss how the company’s revamped strategy helps to redefine the company in the age of...
Oracle Applications + Industries Summit: Embedding AI and Driving ROI?
May 14, 2025

Oracle Applications + Industries Summit: Embedding AI and Driving ROI?

Keith Kirkpatrick, Research Director with Futurum, covers the news from Oracle’s Applications + Industries Analyst Event, and discusses the impact on Oracle, NetSuite, and others vendors in the market....
Will SugarCRM’s Focus on Manufacturing, Wholesaling, and Distribution Resonate?
February 3, 2025

Will SugarCRM’s Focus on Manufacturing, Wholesaling, and Distribution Resonate?

Keith Kirkpatrick, Research Director at The Futurum Group shares his review and insights gleaned from SugarCRM’s 2025 Analyst Day, where the company laid out its new strategy, customer focus, GTM,...
Enterprising Insights: Episode 38 – Dreamforce Wrap-Up
September 26, 2024

Enterprising Insights: Episode 38 – Dreamforce Wrap-Up

In this episode, Futurum Group Research Director Keith Kirkpatrick discusses the key highlights, areas of emphasis, and takeaways from Dreamforce, including Agentforce, Data Cloud enhancements, and the Agentforce Partner Network....
Deconstructing Generative AI - Six Five On the Road, with Pegasystems
May 17, 2024

Deconstructing Generative AI – Six Five On the Road, with Pegasystems

In this episode of Six Five on the Road, Futurum Group Enterprise Applications Research Director Keith Kirkpatrick speaks with Peter van der Putten, Director of the AI Lab at Pegasystems,...
Revolutionizing ERP: IBM and SAP's AI-Driven Partnership Unveiled
May 9, 2024

Revolutionizing ERP: IBM and SAP’s AI-Driven Partnership Unveiled

Steven Dickens, VP and Practice Lead, and Keith Kirkpatrick, Research Director, at The Futurum Group, share their insights on a new partnership between SAP and IBM, which is designed to...

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