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Tag: Customer Data Platform

Leveraging CDPs to Support Access to Data AI and Automation
July 9, 2024

Leveraging CDPs to Support Access to Data, AI, and Automation

In our latest Market Insight Report, Leveraging CDPs to Support Access to Data, AI, and Automation, we define the CDP market, detail the top market drivers, discuss the core capabilities...
New CX Research from SAP Emarsys, Tealium, and SurveyMonkey
February 12, 2024

New CX Research from SAP Emarsys, Tealium, and SurveyMonkey

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of new and recent CX research findings from SAP Emarsys, Tealium, and SurveyMonkey....
ActionIQ CXAI Bringis Together Generative AI Data and Content
January 30, 2024

ActionIQ CXAI Brings Together Generative AI Data and Content

Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights into ActionIQ’s CXAI, a new solution that brings together generative AI data and content to support CX, marketing and...
New CX Wins with SugarCRM, Cognizant, and BlueConic
January 2, 2024

New CX Wins with SugarCRM, Cognizant, and BlueConic

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest CX wins for SugarCRM, Cognizant, and BlueConic in their partner initiatives with FSIoffice, the University of...
CX M&A: New Acquisitions by Brevo, Formstack, and Workleap
December 14, 2023

CX M&A: New Acquisitions by Brevo, Formstack, and Workleap

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest M&A developments on the CX front, with new acquisitions by Brevo, Formstack, and Workleap....
CX Wins with Amperity, MoEngage, and UKG
September 19, 2023

CX Wins with Amperity, MoEngage, and UKG

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX...
August 29, 2023

Twilio Unveils a Robust Lineup of CustomerAI-Powered Solutions

Sherril Hanson, Senior Analyst at The Futurum Group breaks down Twilio’s raft of CustomerAI-related product announcements centered on generative and predictive artificial intelligence....
CX Wins for Freshworks, Amperity, Salesforce, Mitel, and mParticle
August 10, 2023

CX Wins for Freshworks, Amperity, Salesforce, Mitel, and mParticle

Alex Gaw, Contributing Analyst at The Futurum Group, provides a roundup of the latest customer wins for CX firms and their partners. In this edition, he examines initiatives from CX...
Twilio and AWS Expand Partnership, Leveraging Predictive AI
August 2, 2023

Twilio and AWS Expand Partnership, Leveraging Predictive AI

Sherril Hanson, Senior Analyst at The Futurum Group explores the recently expanded partnership between Twilio and AWS that promises to offer predictive insights for more personalized experiences....
Microsoft Announces General Availability of Sales Copilot
July 19, 2023

Microsoft Announces General Availability of Sales Copilot

Keith Kirkpatrick, Research Director at The Futurum Group covers Microsoft’s announcements of the general availability of Sales Copilot and new features in Dynamics 365 Customer Insights, and discusses how these...
March 22, 2023

Salesforce Goes GPT

The Six Five team discusses Salesforce going GPT....
January 27, 2023

It’s Simple: Efficient Businesses Run on Data

In this research brief, done in partnership with Treasure Data, Futurum principal analyst Shelly Kramer analyzes how today’s businesses can capitalize on their data, connect customer experiences across platforms, and...

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