Menu

Tag: Adobe Analytics

Adobe's Holiday E-commerce Forecast GenAI and Its Impact on Shopping Behavior
October 1, 2024

Adobe’s Holiday E-commerce Forecast: GenAI and Its Impact on Shopping Behavior

Keith Kirkpatrick, Research Director at The Futurum Group, shares his insights on how generative AI is reshaping the holiday shopping experience, driving personalization, and transforming consumer behaviors for the 2024...
For the First Time, Most Online Holiday Buying Was Done on Smartphones
January 10, 2024

For the First Time, Most Online Holiday Buying Was Done on Smartphones

Todd R. Weiss, Senior Analyst with The Futurum Group, explains that for the first time, most 2023 online holiday buying was done on smartphones, according to Adobe Analytics. Smartphones were...

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.